Ryan Haines / Android Authority
TL;DR
- Samsung revealed its plans to start out engaged on prolonged actuality units.
- Samsung has partnered with Qualcomm and Google for its plans.
- Samsung can be forming service partnerships with Meta and Microsoft.
The Galaxy S23 series and Galaxy Book 3 series aren’t the one issues that have been introduced throughout Samsung’s Galaxy Unpacked occasion. The corporate additionally revealed that it plans to start out engaged on prolonged actuality units as properly.
When you’re not acquainted with the time period “prolonged actuality” — also called XR — it refers to immersive applied sciences that embrace digital actuality, augmented actuality, and blended actuality. Though the tech large didn’t unveil any units, there’s a superb likelihood that it’s engaged on some form of headset.
As to why a product wasn’t proven, TM Roh, president and head of Samsung’s cell expertise enterprise, instructed The Washington Post, “We’re getting there, however we’re not too far-off.” Nonetheless, it might additionally should do with the corporate’s understanding that they first have to ascertain a cause for shoppers to put money into its XR product by constructing out its ecosystem.
“We consider that the ecosystem needs to be considerably prepared for the product to be launched and for the product to achieve success as properly,” stated TM Roh. “And as you realize, there have been many makes an attempt by different firms thus far, however not as profitable as had been hoped as a result of maybe the ecosystem was not as prepared because it ought to have been.”
Samsung states that it’s engaged on the {hardware}, however has shaped partnerships with Qualcomm and Google. Qualcomm is predicted to supply the chipset, whereas Google will present the platform for the gadget.
“Constructing upon our current collaboration with Samsung and Google, now we have significant plans to collectively drive XR units and experiences ahead,” Qualcomm instructed The Washington Put up. “We’ve got the inspiration to make these alternatives a actuality and drive the way forward for the spatial web.”
Along with these partnerships, it appears like Samsung can be tapping Meta and Microsoft for providers. Nonetheless, Roh didn’t get into specifics about these partnerships.
This gained’t be the primary time Samsung has stepped into the realm of XR. Again in 2015, Samsung launched the Gear VR, a headset that used your cellphone to energy the expertise. It later launched the Odyssey — which was constructed for PC VR — and a revised mannequin of the Odyssey not lengthy after.