Samsung Logo IFA 2022

Robert Triggs / Android Authority

Samsung is the world’s largest smartphone producer and has held that crown for a number of years now. Many even affiliate the corporate with Android itself. Certainly, Samsung has a lot to boast about, from sturdy product presence throughout value tiers to halo applied sciences just like the Galaxy Z Fold collection. But it surely wasn’t all the time like this — the primary Samsung telephone hit the market lengthy earlier than Android existed. The corporate wasn’t all the time a market chief both, with some stumbles like Bada OS and Tizen alongside the way in which.

So on this article, let’s go down reminiscence lane and revisit a few of Samsung’s first makes an attempt at constructing a mobile phone, when it embraced Android, and the way the corporate grew to become the success story we all know in the present day.

When did Samsung begin making telephones?

Samsung SH 100 Phone

Chances are you’ll be stunned to be taught that Samsung is almost 100 years outdated at this level. The truth is, when the corporate was based in 1938, it didn’t even make or promote electronics in any respect. That may come a lot later in 1969, beneath the affiliate Samsung Electronics. The corporate’s first mobile product was an in-car handset beneath the title SC-1000 in 1985, however it failed to achieve traction resulting from high quality points. Samsung Electronics went again to the drafting board and produced the SH-100 three years later in 1988.

Samsung’s first ever mobile phone was the SH-100. It hit the Korean market in 1988.

The SH-100 (pictured above) wasn’t simply Samsung’s first moveable mobile phone, it was additionally the primary Korean-manufactured handset. Nonetheless, cellphones had been seen as luxurious items on the time. Excessive costs meant that Samsung solely bought a number of thousand models of every era. However, the Korean big launched new fashions every year.

5 years later, the persistence paid off and Samsung launched the SH-770 to important acclaim. It boasted a slimmer and lighter design than its predecessors and was bought beneath the model title “Anycall”. Because of a bigger advertising and marketing funds, Samsung managed to achieve client belief and market share. By 1995, over half of all cell telephones bought in Korea had been Samsung-made. A 12 months later, the corporate inked a $600 million cope with Dash to develop and promote CDMA telephones in America.

After cornering round half of the world’s CDMA handset market, Samsung turned its sights to GSM and worldwide enlargement. Within the years main as much as the corporate’s first Android smartphone, it challenged Nokia and Motorola in most main markets.

Samsung’s first Android telephone: The Galaxy GT-I7500

samsung android phones stacked

In 2009, Samsung introduced its first-ever Android smartphone: the Galaxy GT-I7500. On the time, Android was simply considered one of many cellular working programs within the firm’s portfolio. You would get a Samsung telephone working the Java-based REX, Bada OS, Home windows Cellular, and even Nokia’s Symbian working system.

The unique Samsung Galaxy featured a 3.2-inch AMOLED capacitive touchscreen — a premium function on the time. And at a price ticket of practically £500, that was no coincidence. The GT-I7500 was clearly aimed on the higher-end market.

The Samsung Galaxy GT-I7500 ran Android 1.5 with little to no added customization, not like HTC’s Sense UI and Motorola’s social networking-focused MotoBlur interface. Coupled with an unnamed Qualcomm chip working at 528MHz, reviewers on the time praised the telephone for its snappy efficiency and responsiveness.

The unique Samsung Galaxy ran inventory Android 1.5 and solely obtained one main Android replace.

Nonetheless, working an unmodified model of Android additionally meant that the unique Samsung Galaxy missed out on some key options versus the competitors. Multi-touch performance like pinch and zoom, for instance, was absent because the function wasn’t added to inventory Android till the discharge of two.0 Eclair.

Nonetheless, Samsung’s first Android telephone was well-received and paved the way in which for the Samsung Galaxy S a 12 months later. The latter introduced quite a few enhancements — a sleeker design, a 1GHz processor, and a bigger 4.0-inch show, amongst others. Samsung ultimately bought over 25 million models of the Galaxy S. And whereas the corporate continued to launch telephones working non-Android working programs for a number of years, that resulted in 2017 with the Samsung Z4.

See additionally: A history of the Samsung Galaxy S series

Had been Samsung telephones a giant deal again within the day?

Samsung Galaxy logo

Kris Carlon / Android Authority

Whereas the unique Samsung Galaxy and Galaxy S had been profitable sufficient, they confronted powerful competitors from the likes of HTC, Motorola, Nokia, and even BlackBerry. In accordance with knowledge from Statista, Samsung’s international market share didn’t exceed 5% till 2010. By comparability, Nokia had cornered practically 40% of the market at that time.

Certainly, it wasn’t till the Galaxy S2 and S3 that the corporate actually gained momentum within the Android and broader telephone market. Nonetheless, Samsung’s fortune flipped quite shortly after that. The Galaxy S3 was one of many first Android smartphones to correctly compete with the iPhone. The truth is, Samsung bought practically as many models because the iPhone 5 that 12 months.

A retrospective: 10 years later, Samsung’s Galaxy S3 tells a tale of a different time

At its peak in 2012, one in each three smartphones bought globally was made by Samsung. The momentum continued for a number of years till Chinese language manufacturers like Huawei and Xiaomi started competing with Samsung within the sub-flagship value phase. However even in the present day, the Korean big hasn’t misplaced its foothold totally because it accounts for roughly 21% of world smartphone shipments.

The legacy of Samsung’s first Android telephone continues to at the present time as Samsung-made AMOLED screens stay prevalent throughout the smartphone trade. Equally, the Galaxy S has grow to be one of many longest-running telephone collection alongside the iPhone. These successes haven’t solely cemented Samsung as the highest Android model, but in addition enabled R&D of cutting-edge applied sciences like foldable smartphones.

Additional studying: The evolution of the Android operating system over the years

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